Today a new British watchmaking company called Bremont is ensuring the watch industry (and consumers) are fully aware that they are restoring England’s lost horological roots. This article will explore both the good and the bad, hopefully by providing a fair and balanced look at this company that has demonstrated incredible growth.
This is article 2 of 2 (check out part 1 here). The micro brand watch has become increasingly popular among novices and enthusiasts alike. In December, I noted the Most Inspiring Micro Brand Watches of 2016 in the Micro Brand Watch Awards. This article is a continuation of that spirit by introducing and continuing to provide updates on micro brand watch companies.
Buying used luxury watches is a risky venture. Selling a used luxury watch can lead to you getting fleeced by a more knowledgeable buyer. I wanted to learn more about the used watch industry so I went down to the European Watch Company in downtown Boston for a few days to see how the industry works. The used watch industry and how it works was something I never considered. My key takeaway is that relationships and trust are critical to survival. Here is what I learned.
This is a basic overview of how to buy a luxury watch including the different types of movements, the basic brands and price ranges, different styles, and options of where to buy.
Fake watches are a huge problem in the watch industry, both for theft of patented and trademarked products, as well as making the purchase of a used watch a very difficult and discerning process. Because of the prevailing problem and my lack of expertise in this area, I asked @fakewatchalert to write a guest post. I have included some additional resources at the bottom of this post.
Are you a watch snob? Are you worried you might be? Or maybe you know one? Read our second installment on watch snobs. It keeps getting better!
Watch straps are like the frame on a masterpiece painting: they compliment and add to the beauty. Figure out how to perfectly frame any watch in our post “Strapped!”.
Buying a used watch is by far the way to go — if you know what you are doing or you shop with someone who does. If you have no idea what you’re doing, there is a good chance you will either overpay or worse yet, buy a fake luxury watch. This post will ponder the best ways to buy used as well as how to get a good deal.
There are so many options to choose from when it comes to pilot watches and every producer claims an aviation heritage and the better pilot watch. We dissect the truth behind their claims.
Patek Philippe and Seiko can live in harmony. Your personal brand can be deeply impacted by being a watch snob. Read on to learn how to “not be that guy” and don’t be a watch snob.
When you put on your watch, what is the experience you are getting out of the watch? What is the image you are projecting? What is the personal brand you are communicating? What is your identity? In this blog post, we’ll focus on what you consume and communicate when you buy a watch.